Digital Marketing agency for Jewelry, Fashion and Cosmetics Brands

function t_menuburger_init(recid) {var rec=document.querySelector(‘#rec’ + recid);if(!rec) return;var burger=rec.querySelector(‘.t-menuburger’);if(!burger) return;var isSecondStyle=burger.classList.contains(‘t-menuburger_second’);if(isSecondStyle&&!window.isMobile&&!(‘ontouchend’ in document)) {burger.addEventListener(‘mouseenter’,function() {if(burger.classList.contains(‘t-menuburger-opened’)) return;burger.classList.remove(‘t-menuburger-unhovered’);burger.classList.add(‘t-menuburger-hovered’);});burger.addEventListener(‘mouseleave’,function() {if(burger.classList.contains(‘t-menuburger-opened’)) return;burger.classList.remove(‘t-menuburger-hovered’);burger.classList.add(‘t-menuburger-unhovered’);setTimeout(function() {burger.classList.remove(‘t-menuburger-unhovered’);},300);});}
burger.addEventListener(‘click’,function() {if(!burger.closest(‘.tmenu-mobile’)&&!burger.closest(‘.t450__burger_container’)&&!burger.closest(‘.t466__container’)&&!burger.closest(‘.t204__burger’)&&!burger.closest(‘.t199__js__menu-toggler’)) {burger.classList.toggle(‘t-menuburger-opened’);burger.classList.remove(‘t-menuburger-unhovered’);}});var menu=rec.querySelector(‘[data-menu=”yes”]’);if(!menu) return;var menuLinks=menu.querySelectorAll(‘.t-menu__link-item’);var submenuClassList=[‘t978__menu-link_hook’,’t978__tm-link’,’t966__tm-link’,’t794__tm-link’,’t-menusub__target-link’];Array.prototype.forEach.call(menuLinks,function(link) {link.addEventListener(‘click’,function() {var isSubmenuHook=submenuClassList.some(function(submenuClass) {return link.classList.contains(submenuClass);});if(isSubmenuHook) return;burger.classList.remove(‘t-menuburger-opened’);});});menu.addEventListener(‘clickedAnchorInTooltipMenu’,function() {burger.classList.remove(‘t-menuburger-opened’);});}
t_onReady(function() {t_onFuncLoad(‘t_menuburger_init’,function(){t_menuburger_init(‘1189374786’);});}); .t-menuburger{position:relative;flex-shrink:0;width:28px;height:20px;padding:0;border:none;background-color:transparent;outline:none;-webkit-transform:rotate(0deg);transform:rotate(0deg);transition:transform .5s ease-in-out;cursor:pointer;z-index:999;}.t-menuburger span{display:block;position:absolute;width:100%;opacity:1;left:0;-webkit-transform:rotate(0deg);transform:rotate(0deg);transition:.25s ease-in-out;height:3px;background-color:#000;}.t-menuburger span:nth-child(1){top:0px;}.t-menuburger span:nth-child(2),.t-menuburger span:nth-child(3){top:8px;}.t-menuburger span:nth-child(4){top:16px;}.t-menuburger__big{width:42px;height:32px;}.t-menuburger__big span{height:5px;}.t-menuburger__big span:nth-child(2),.t-menuburger__big span:nth-child(3){top:13px;}.t-menuburger__big span:nth-child(4){top:26px;}.t-menuburger__small{width:22px;height:14px;}.t-menuburger__small span{height:2px;}.t-menuburger__small span:nth-child(2),.t-menuburger__small span:nth-child(3){top:6px;}.t-menuburger__small span:nth-child(4){top:12px;}.t-menuburger-opened span:nth-child(1){top:8px;width:0%;left:50%;}.t-menuburger-opened span:nth-child(2){-webkit-transform:rotate(45deg);transform:rotate(45deg);}.t-menuburger-opened span:nth-child(3){-webkit-transform:rotate(-45deg);transform:rotate(-45deg);}.t-menuburger-opened span:nth-child(4){top:8px;width:0%;left:50%;}.t-menuburger-opened.t-menuburger__big span:nth-child(1){top:6px;}.t-menuburger-opened.t-menuburger__big span:nth-child(4){top:18px;}.t-menuburger-opened.t-menuburger__small span:nth-child(1),.t-menuburger-opened.t-menuburger__small span:nth-child(4){top:6px;}@media (hover),(min-width:0){.t-menuburger_first:hover span:nth-child(1){transform:translateY(1px);}.t-menuburger_first:hover span:nth-child(4){transform:translateY(-1px);}.t-menuburger_first.t-menuburger__big:hover span:nth-child(1){transform:translateY(3px);}.t-menuburger_first.t-menuburger__big:hover span:nth-child(4){transform:translateY(-3px);}}.t-menuburger_second span:nth-child(2),.t-menuburger_second span:nth-child(3){width:80%;left:20%;right:0;}@media (hover),(min-width:0){.t-menuburger_second.t-menuburger-hovered span:nth-child(2),.t-menuburger_second.t-menuburger-hovered span:nth-child(3){animation:t-menuburger-anim 0.3s ease-out normal forwards;}.t-menuburger_second.t-menuburger-unhovered span:nth-child(2),.t-menuburger_second.t-menuburger-unhovered span:nth-child(3){animation:t-menuburger-anim2 0.3s ease-out normal forwards;}}.t-menuburger_second.t-menuburger-opened span:nth-child(2),.t-menuburger_second.t-menuburger-opened span:nth-child(3){left:0;right:0;width:100%!important;}.t-menuburger_third span:nth-child(4){width:70%;left:unset;right:0;}@media (hover),(min-width:0){.t-menuburger_third:not(.t-menuburger-opened):hover span:nth-child(4){width:100%;}}.t-menuburger_third.t-menuburger-opened span:nth-child(4){width:0!important;right:50%;}.t-menuburger_fourth{height:12px;}.t-menuburger_fourth.t-menuburger__small{height:8px;}.t-menuburger_fourth.t-menuburger__big{height:18px;}.t-menuburger_fourth span:nth-child(2),.t-menuburger_fourth span:nth-child(3){top:4px;opacity:0;}.t-menuburger_fourth span:nth-child(4){top:8px;}.t-menuburger_fourth.t-menuburger__small span:nth-child(2),.t-menuburger_fourth.t-menuburger__small span:nth-child(3){top:3px;}.t-menuburger_fourth.t-menuburger__small span:nth-child(4){top:6px;}.t-menuburger_fourth.t-menuburger__small span:nth-child(2),.t-menuburger_fourth.t-menuburger__small span:nth-child(3){top:3px;}.t-menuburger_fourth.t-menuburger__small span:nth-child(4){top:6px;}.t-menuburger_fourth.t-menuburger__big span:nth-child(2),.t-menuburger_fourth.t-menuburger__big span:nth-child(3){top:6px;}.t-menuburger_fourth.t-menuburger__big span:nth-child(4){top:12px;}@media (hover),(min-width:0){.t-menuburger_fourth:not(.t-menuburger-opened):hover span:nth-child(1){transform:translateY(1px);}.t-menuburger_fourth:not(.t-menuburger-opened):hover span:nth-child(4){transform:translateY(-1px);}.t-menuburger_fourth.t-menuburger__big:not(.t-menuburger-opened):hover span:nth-child(1){transform:translateY(3px);}.t-menuburger_fourth.t-menuburger__big:not(.t-menuburger-opened):hover span:nth-child(4){transform:translateY(-3px);}}.t-menuburger_fourth.t-menuburger-opened span:nth-child(1),.t-menuburger_fourth.t-menuburger-opened span:nth-child(4){top:4px;}.t-menuburger_fourth.t-menuburger-opened span:nth-child(2),.t-menuburger_fourth.t-menuburger-opened span:nth-child(3){opacity:1;}@keyframes t-menuburger-anim{0%{width:80%;left:20%;right:0;}50%{width:100%;left:0;right:0;}100%{width:80%;left:0;right:20%;}}@keyframes t-menuburger-anim2{0%{width:80%;left:0;}50%{width:100%;right:0;left:0;}100%{width:80%;left:20%;right:0;}}

.tmenu-mobile{background-color:#111;display:none;width:100%;top:0;z-index:990;}.tmenu-mobile_positionfixed{position:fixed;}.tmenu-mobile__text{color:#fff;}.tmenu-mobile__container{min-height:64px;padding:20px;position:relative;box-sizing:border-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-ms-flex-align:center;align-items:center;-webkit-justify-content:space-between;-ms-flex-pack:justify;justify-content:space-between;}.tmenu-mobile__list{display:block;}.tmenu-mobile__burgerlogo{display:inline-block;font-size:24px;font-weight:400;white-space:nowrap;vertical-align:middle;}.tmenu-mobile__imglogo{height:auto;display:block;max-width:300px!important;box-sizing:border-box;padding:0;margin:0 auto;}@media screen and (max-width:980px){.tmenu-mobile__menucontent_hidden{display:none;height:100%;}.tmenu-mobile{display:block;}}@media screen and (max-width:980px){#rec1189374786 .tmenu-mobile__menucontent_fixed{position:fixed;top:64px;}#rec1189374786 .t-menuburger{-webkit-order:1;-ms-flex-order:1;order:1;}} #rec1189374786 .tmenu-mobile__burgerlogo a{color:#ffffff;} #rec1189374786 .tmenu-mobile__burgerlogo__title{color:#ffffff;}

@media screen and (max-width:980px){#rec1189374786 .t456__logowrapper{display:none!important;}#rec1189374786 .t456__mobile-text{display:none;}#rec1189374786 .t456__imglogo{padding:0;}} @media screen and (max-width:980px){#rec1189374786 .t456__leftcontainer{padding:20px;}}@media screen and (max-width:980px){#rec1189374786 .t456__imglogo{padding:20px 0;}} t_onReady(function() {t_onFuncLoad(‘t_menu__highlightActiveLinks’,function() {t_menu__highlightActiveLinks(‘.t456__list_item a’);});});t_onReady(function() {t_onFuncLoad(‘t_menu__setBGcolor’,function() {t_menu__setBGcolor(‘1189374786′,’.t456′);window.addEventListener(‘resize’,function() {t_menu__setBGcolor(‘1189374786′,’.t456′);});});t_onFuncLoad(‘t_menu__interactFromKeyboard’,function() {t_menu__interactFromKeyboard(‘1189374786’);});}); t_onReady(function() {t_onFuncLoad(‘t_menu__createMobileMenu’,function() {t_menu__createMobileMenu(‘1189374786′,’.t456′);});}); #rec1189374786 .t-menu__link-item{-webkit-transition:color 0.3s ease-in-out,opacity 0.3s ease-in-out;transition:color 0.3s ease-in-out,opacity 0.3s ease-in-out;position:relative;}#rec1189374786 .t-menu__link-item:not(.t-active):not(.tooltipstered)::after{content:”;position:absolute;left:0;bottom:20%;opacity:0;width:100%;height:100%;border-bottom:1px solid #e84393;-webkit-box-shadow:inset 0px -1px 0px 0px #e84393;-moz-box-shadow:inset 0px -1px 0px 0px #e84393;box-shadow:inset 0px -1px 0px 0px #e84393;-webkit-transition:all 0.3s ease;transition:all 0.3s ease;pointer-events:none;}#rec1189374786 .t-menu__link-item.t-active:not(.t978__menu-link){color:#ff007f !important;}@media (hover:hover){#rec1189374786 .t-menu__link-item:not(.t-active):not(.tooltipstered):hover{color:#e84393 !important;}}#rec1189374786 .t-menu__link-item:not(.t-active):not(.tooltipstered):focus-visible{color:#e84393 !important;}#rec1189374786 .t-menu__link-item:not(.t-active):not(.tooltipstered):hover::after{opacity:1;bottom:-1px;}#rec1189374786 .t-menu__link-item:not(.t-active):not(.tooltipstered):focus-visible::after{opacity:1;bottom:-1px;}@supports (overflow:-webkit-marquee) and (justify-content:inherit){#rec1189374786 .t-menu__link-item,#rec1189374786 .t-menu__link-item.t-active{opacity:1 !important;}} #rec1189374786 a.t-menusub__link-item{font-weight:400;} #rec1189374786 .t456__logowrapper a{color:#ffffff;}#rec1189374786 a.t-menu__link-item{font-size:16px;color:#ffffff;font-family:’Epilogue’;font-weight:800;text-transform:uppercase;} #rec1189374786 .t456__logo{color:#ffffff;}

function t_menuburger_init(recid) {var rec=document.querySelector(‘#rec’ + recid);if(!rec) return;var burger=rec.querySelector(‘.t-menuburger’);if(!burger) return;var isSecondStyle=burger.classList.contains(‘t-menuburger_second’);if(isSecondStyle&&!window.isMobile&&!(‘ontouchend’ in document)) {burger.addEventListener(‘mouseenter’,function() {if(burger.classList.contains(‘t-menuburger-opened’)) return;burger.classList.remove(‘t-menuburger-unhovered’);burger.classList.add(‘t-menuburger-hovered’);});burger.addEventListener(‘mouseleave’,function() {if(burger.classList.contains(‘t-menuburger-opened’)) return;burger.classList.remove(‘t-menuburger-hovered’);burger.classList.add(‘t-menuburger-unhovered’);setTimeout(function() {burger.classList.remove(‘t-menuburger-unhovered’);},300);});}
burger.addEventListener(‘click’,function() {if(!burger.closest(‘.tmenu-mobile’)&&!burger.closest(‘.t450__burger_container’)&&!burger.closest(‘.t466__container’)&&!burger.closest(‘.t204__burger’)&&!burger.closest(‘.t199__js__menu-toggler’)) {burger.classList.toggle(‘t-menuburger-opened’);burger.classList.remove(‘t-menuburger-unhovered’);}});var menu=rec.querySelector(‘[data-menu=”yes”]’);if(!menu) return;var menuLinks=menu.querySelectorAll(‘.t-menu__link-item’);var submenuClassList=[‘t978__menu-link_hook’,’t978__tm-link’,’t966__tm-link’,’t794__tm-link’,’t-menusub__target-link’];Array.prototype.forEach.call(menuLinks,function(link) {link.addEventListener(‘click’,function() {var isSubmenuHook=submenuClassList.some(function(submenuClass) {return link.classList.contains(submenuClass);});if(isSubmenuHook) return;burger.classList.remove(‘t-menuburger-opened’);});});menu.addEventListener(‘clickedAnchorInTooltipMenu’,function() {burger.classList.remove(‘t-menuburger-opened’);});}
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.tmenu-mobile{background-color:#111;display:none;width:100%;top:0;z-index:990;}.tmenu-mobile_positionfixed{position:fixed;}.tmenu-mobile__text{color:#fff;}.tmenu-mobile__container{min-height:64px;padding:20px;position:relative;box-sizing:border-box;display:-webkit-flex;display:-ms-flexbox;display:flex;-webkit-align-items:center;-ms-flex-align:center;align-items:center;-webkit-justify-content:space-between;-ms-flex-pack:justify;justify-content:space-between;}.tmenu-mobile__list{display:block;}.tmenu-mobile__burgerlogo{display:inline-block;font-size:24px;font-weight:400;white-space:nowrap;vertical-align:middle;}.tmenu-mobile__imglogo{height:auto;display:block;max-width:300px!important;box-sizing:border-box;padding:0;margin:0 auto;}@media screen and (max-width:980px){.tmenu-mobile__menucontent_hidden{display:none;height:100%;}.tmenu-mobile{display:block;}}@media screen and (max-width:980px){#rec1189374861 .tmenu-mobile__menucontent_fixed{position:fixed;top:64px;}#rec1189374861 .t-menuburger{-webkit-order:1;-ms-flex-order:1;order:1;}} #rec1189374861 .tmenu-mobile__burgerlogo a{color:#ffffff;} #rec1189374861 .tmenu-mobile__burgerlogo__title{color:#ffffff;}

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VISUAL MARKETING STRATEGY for
product brands

Tuple Strategy is a framework that turns a brand’s product catalog and marketing needs into a structured system of visual assets and a scalable production plan

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IF YOU YOU ARE

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  • BUSINESS OWNER / CEO / CMO

  • MARKETER / PR SPECIALIST

  • CREATIVE DIRECTOR

.t-persons-social-links{line-height:0px;}.t-persons-social-links__wrapper{display:-webkit-box;display:-ms-flexbox;display:flex;-webkit-box-align:center;-ms-flex-align:center;align-items:center;-ms-flex-wrap:wrap;flex-wrap:wrap;width:auto;}.t-persons-social-links{margin-top:15px;}.t-persons-social-links__item{padding:0px 4px;}.t-persons-social-links__item svg{width:20px;height:20px;}.t-persons-social-links__wrapper_round .t-persons-social-links__item svg{width:23px;height:23px;}.t-persons-social-links__item:first-child{padding-left:0px;}@media screen and (max-width:960px){.t-persons-social-links__item{margin-bottom:3px;}}@media screen and (max-width:640px){.t-persons-social-links{margin-top:13px;}.t-persons-social-links__item{padding:0px 3px;}.t-persons-social-links__item svg{width:17px;height:17px;}.t-persons-social-links__wrapper_round .t-persons-social-links__item svg{width:20px;height:20px;}} function t_social_init(recid,groupName) {var rec=document.getElementById(‘rec’ + recid);if(!rec) return;var socialLinks=rec.querySelectorAll(‘.’ + groupName + ‘-social-links’);Array.prototype.forEach.call(socialLinks,function(link) {var socialAttr=link.getAttribute(‘data-social-links’);var socialWrapper=link.querySelector(‘.’ + groupName + ‘-social-links__wrapper’);link.removeAttribute(‘data-social-links’);if(socialAttr) {var dataLinks=socialAttr.split(‘,’);if(dataLinks.length>7) {dataLinks=dataLinks.slice(0,7);}
Array.prototype.forEach.call(dataLinks,function(item) {t_social_add_item(item.trim(),socialWrapper,groupName);});}});}
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‘;socialWrapper.insertAdjacentHTML(‘beforeend’,phone);return;}
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WHAT WE OFFER

360 eCommerce Website Audit

By offering hands-on analysis tailored to your specific needs, we aim to help you maximize conversions and achieve your online business goals. We understand the importance of creating a seamless and user-friendly shopping experience for your customers, so let us take care of optimizing your eCommerce website for success.

Full-scale Instagram Audit

By conducting a thorough analysis of your brand’s Instagram account, we will point out the blind spots, identify areas for improvement, and provide actionable solutions to increase visibility and create a strong connection with your audience.

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What PEOPLE SAY

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  • To those who still think creative directors and producers don’t need to know anything about deep audience, market, and product research, this digest is too cool for you. Sorry. But if you’re a result-driven creative director who wants to craft strategies that empty shoppers’ wallets and make the brand you work with grow like crazy, then take action now. Read this digest not just as light reading, but as your go-to guide on turning creativity into cash.

    Christopher L.
    Creative Director in Fashion

  • Tuple Strategy has conducted a thorough website audit for us, identifying crucial blind spots affecting our conversion rates. I was impressed with so detailed research and actionable recommendations that have already improved our metrics. Communication was excellent, with clear and prompt responses throughout. We’re very pleased with the results and highly recommend Tuple Strategy services!

    Evelyn N.
    Jewelry Brand Owner

  • I love the topics in the Digest! Tuple Strategy, you have created something mind-blowing! Honestly, the recent materials from the Digest have become my go-to reference. No fluff, just the most valuable and information on marketing strategies and niche innovations, explained clearly and practically so you know exactly how to apply it to your work. We’ve been focusing on boosting customer loyalty, and the Digest has really helped. Finally, our brand is having a dialogue with our audience instead of a monologue, and it’s paying off. Thanks, I’m looking forward to more products from Tuple!

    Amelia M.
    Head of Marketing in Beauty

  • As a fashion brand owner, I always try to stay up-to-date with industry trends. I’ve been following Marina’s posts and case studies on marketing trends in my niche. When I heard Marina was launching a new product – Instagram and website audits – I knew it was exactly what I needed. I expected these audits to highlight the vulnerabilities hindering our online sales and provide clear guidance on how to improve for more consistent sales. I was pleasantly surprised by the detailed documents with thorough analysis and specific suggestions for my team to enhance our marketing efforts. Thank you!

    Ethan D.
    Fashion Brand Owner

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OUR MISSION

In mathematics, a “tuple” refers to a finite sequence of elements. Similarly, at Tuple Strategy, we help brands grow through a precise and calculated sequence of strategic steps.

Our team of marketing experts understands the nuances of the jewelry, fashion, and beauty industries. With years of hands-on experience in these highly competitive industries, we’ve gained much knowledge and expertise. We’ve worked with various brands that needed help with growth and were able to take them to the next level.

We always stay up-to-date with industry trends, news, and innovations so that with us your brand can be the first to implement the latest and greatest things on the market. We know precisely what it takes to captivate your target audience and make your brand shine amidst fierce competition.

MARINA L

Founder at Tuple Strategy

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NUMBERS

Join top decision-makers who subscribed to The Digest and transformed brand performance.

Readers

480

Audits

67

Our thorough Instagram and eCommerce audits have driven significant improvements for 67 brands.

From consultations to audits, we’ve collaborated with 190 businesses to elevate their success.

Projects

190

Years

8

Our founder, Marina L, brings over 8 years of experience in the jewelry, fashion, and beauty industries.

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Knowledge Hub

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